Microsoft quietly places ads in Windows 11 menus

Microsoft wants you to use its services and does everything to encourage you to do so. The company’s latest discovery is to put ads in the Windows 11 drop-down menu. A novelty still in testing but already under fire from critics.

Credits: Microsoft

Microsoft would very much like you to use all of its services, and not just Windows 11. The Redmond firm thus puts a lot of emphasis on OneDrive or Xbox when installing the OS, but it wants to go even further by doing advertising directly in the drop-down menus.

A Windows 11 user, Albacore, spotted something very interesting on a preview version of the OS. When he activates the drop-down menu of his profile, the three basic features are displayed (Sign out, Lock, Change account settings), but a fourth appears. This one advertises for Microsoft services.

Microsoft advertises in Windows 11

This new tab is linked to the brand’s software. Albacore spotted two ads. One touts the OneDrive cloud service while another encourages creating a Microsoft account. The Microsoft account is theoretically mandatory to use Windows 11, but there is a way to scam and create a local account.

We can point out that these are subtle advertisements, but they are still advertisements. The question is where Microsoft will draw the red line. Will the American giant go so far as to promote third-party services, will they put them in all Windows 11 menus? The fact is that OneDrive is already offered when installing the OS. If the user didn’t want it, is it worth continuing to promote it?

Read also – Windows 11 22H2: how to force the installation of the update, even on non-compatible PCs

In any case, the reaction of users is clear in the replies to the tweet: they are not at all excited about this new “feature”. He However, it should be noted that it is only available on certain versions. preview as a test. Given the negative reception of the first beta testers, Microsoft could very well choose not to include it.

As a reminder, Windows 11 was released in 2021 and is available free of charge to all Windows 10 users who have compatible PCs.

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