leader of Prime Video, Twitch and gaming bows out again

Jeff Blackburn is head of Amazon’s media and entertainment business. And according to emails exchanged between him and chief executive Andy Jassy on Friday, Blackburn has decided to retire again. Other people will take over his responsibilities when he leaves.

Changes to the company’s organizational chart will then be as follows: Mike Hopkins, who heads Prime Video, Amazon Studios and MGM, will report directly to CEO Jassy. In addition to his own responsibilities, Steve Boom will take care of Audible, Twitch and the games division. Boom will report directly as will Hopkins from Jassy.


Blackburn left Amazon before

Jeff Blackburn is known as ” one of Jeff Bezos’ top lieutenants for more than two decades according to GeekWire. He retired in February 2021, after taking a one-year sabbatical. Bezos said at the time that there was no dispute at all.

Remember that in February 2021 a lot of changes happened. Indeed, it was during this month that Jeff Bezos announced that he wanted to step down as CEO in the third quarter of 2021 and thus step into an executive chairman role. He was replaced as CEO by Andy Jassy, ​​who was the longtime head of Amazon Web Services. Another Jeff, But Wilke, CEO of Amazon Worldwide Consumer, also announced his departure in October 2020. He was replaced by Dave Clark, former head of global operations.

What you need to know about this second retreat

Blackburn returned to his current role in May 2022. Since his return, Amazon has had a few major entertainment launches. There was the first season of The Rings of Power TV series as well as the kickoff of its exclusive Thursday Night Football games.

According to The Verge, Blackburn originally worked for Amazon in 1997. He added that “ he is expected to officially retire again in January CEO Jassy wrote that Blackburn will remain with the company until early 2023 in an effort to help ease the transition.



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